Complete Digital Marketing

We have good news for you. If you want to drive more leads for your business from digital channels like search engines, email marketing, and social media. We’ve built a digital marketing strategy framework that does just that.

To drive more prospective buyers to your website, convert these prospects into leads, and those leads into sales is what our digital marketing program is designed for.

Online and internet marketing using digital tools is what Digital Marketing is.

But digital marketing is also about the type of methodology under which we USE those tools — inbound marketing.

Inbound marketing focuses on creating a customer experience based on trust, which is the opposite of outbound, or “interruption” marketing (telemarketing, billboards, spam, etc.).

How does our digital marketing program work?

We put together a custom digital marketing plan for you that are based on your business’ goals. Then we execute the plan on a monthly basis.

The plan breaks into three critical parts:

  1. Attract More Prospects – Gain more website traffic through content marketing (blogging), email marketing, search engine optimization (SEO), pay-per-click marketing (PPC), and social media.
  2. Convert More Leads – Once you have more traffic on your website, you need to convert the traffic from an anonymous website visitor to an identifiable lead. We do this through irresistible downloadable content offers (like e-books and webinars), lead nurturing via email, A/B testing, and compelling videos.
  3. Close More Sales – Leads are no good if they don’t close. We empower your sales team with new tools and data to help them close more of the leads we send.

What are the digital marketing tactics?

We understand PPC and want to help you focus on what really matters – growing your business and taking care of your customers. We know you didn’t launch your business to spend countless hours managing your paid search campaigns.

In addition to our WordStream Advisor Complete Digital Marketing platform, we offer a range of tools to help you identify areas of improvement in your campaigns and begin optimizing for greater returns:

Here are some of the digital marketing tactics we employ:

  • Search Engine Optimization (SEO)
  • Pay-Per-Click (PPC) Marketing
  • Webinar Production
  • Content Marketing (Blogging & Article Writing)
  • Downloadable Content Offerings (eBooks, Whitepapers, Webinars)
  • Email Marketing
  • Social Media Marketing
  • Video Production
  • Website Design A/B Testing
  • Landing Page Strategy
  • Call-To-Action Strategy
  • Link Building/Earning
  • Infographic Design
  • Marketing Automation
  • Lead Nurture Strategy
  • Public Relations (PR)
Digital Marketing Service

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