Corporate Website
A website that is used to officially represent a brand on the Internet, and which is often used as the landing page for advertising content. Beyond a mere testimonial presence, a corporate website represents a business opportunity if the option is to provided to make purchases, and ideally should also be optimised as a means of making contact with customers or any other visitors, whereby users are provided with information about products or services, and can find valuable content such as novelties or special offers that promote loyalty.
This type of tool requires special care: it is essential that all contents comply with the company's principles and facilitate its global focus by being fully integrated within the company structure and its general strategy.
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Three Pillars Of Good Corporate Website Design
Your corporate website is the face of your diverse and many-edged business agglomeration. Governing your every venture, overlooking every field of business that your company is into, your corporate website must transmit your level of scale, solidness, and stability.
However, in order to create a good corporate website, one needs to clearly understand its purposes and classification.
In this publication, we are going to:
- figure out what a corporate website is and provide some good corporate website design examples;
- define the real purposes of a corporate website;
- answer the question when it is time for a company to consider launching a corporate website;
- highlight which sections, elements, and content can be considered good in terms of corporate website structure.
Criteria for a Good Corporate Website
Having identified our corporate website’s most probable visitors, let us think of how to make our site appease all of these target groups. To do this, we will have to look at the sections of our subject websites from such visitors’ perspective and identify the major corporate website features.
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